Vlogs and Webinars

Today is the first Adobe Summit day and it started with a wild keynote. Full coverage to follow, but until then, we’re still energized about what happened yesterday at the UnSummit, where 12 speakers talked about new powerful ideas and...

Everything we do in life is determined by emotions. In spite of our best attempts to suppress them, we live in a world driven by emotions, which affect the way we behave, the way we live, the way we love...

Generally, when we think about analytics, we see numbers, KPIs, endless rows of data, structured or unstructured, the excruciating pain of figuring out how to import everything and organize it. But we sometimes forget that everything starts from the foundation.   Being...

This is the first episode of a video series talking about psychology and analytics. In this video, we're going to cover everything about emotional intelligence, the new buzzword that's on everyone's mind. What is emotional intelligence, how can it help...

  Starting a thought provoking video-series on the intersection of psychology and analytics. How do they work together? What's the role of psychology in the relationships we develop with our clients? What role does psychology play in understanding user behavior as...

Back in 2007, I decided to change my path, leaving behind a successful career in TV as a producer. I was able to use my project management experience as the entry point to digital marketing and analytics. I also joined...

Do people want to be lied to? Why can’t they help uncovering the truth behind an informational gap, in an age where information is unlimited and free? Information is everywhere. Information is free. We’re used to getting it all in one...

Career in Analytics: Jobs in High-Demand, Lucrative and Vital to any Business Why choose this industry, research on salaries, what is the industry looking for? More resources: Digital Analytics Association #Measure channel on twitter #Measure Slack Channel Books: Web Analytics 2.0 by...

Today is an exciting day for us! Jenn Kunz and I just boarded our flights for Romania, home of the ‘other half’ of Cognetik. We’re thrilled and humbled to announce the start of our Grand Analytics Tour in Romania, a...