Get the latest analytics news
in your inbox

Recent blog posts

Last year, there were more than 660 bankruptcies filings in the US retail sector alone, a 30% increase from 2016, with more than 7.000 store closing announcements, according to BankruptcyData.com. Furthermore, the total number of US store fell for the...

Tableau Software just launched Tableau Prep (previously known as Project Maestro), a brand new product designed to help you quickly combine, shape and clean data for analysts.   You will now have a direct visual experience and gain a deeper understanding of...

Google just introduced a new learning tool for analysts: a Google Analytics sample dataset for BigQuery. The Sample Dataset is meant to enhance analysts' practical experience, by allowing them to analyze analytics data in BigQuery.   The new Google Analytics dataset is...

Google Analytics, the most popular reporting platform in the world, is getting ready for the new General Data Protection Regulations in Europe, and just announced users about new Data Retention Controls, that will come into effect starting May 25, 2018.   The...

Social media is one of the biggest game-changers for business in the past decade since it’s rapidly and irreversibly changing the way people interact with one another. If digital transformation is paramount for companies to stay in business, going social...

If you're at, or paying attention to the Adobe Summit, you are hearing the word "experience" a lot. The basic claim Adobe is making about experiences is this: "Becoming an experience-based business is how you will succeed. And with today's...

Most ideas I hear are not based on data, but rather on what people believe. You need to have a model to make those big decisions objective.   Subway undergoes an important digital transformation, in a world where personalizing your customer’s experience is...

Adobe Summit, one of the biggest digital analytics conferences in the world, is here and we can feel the buzz and the excitement it radiates.   This year’s event takes place again in Las Vegas, a city where dreams come to life...

The first General Session of the Adobe Summit just ended. It was an incredibly revealing journey that showed us how the future of digital is going to look like. And let me just say this: the future is brAIght!   The main...